Место обучения	Латвия, Рига
Тип	Бакалавр, полная академическая нагрузка
Номинальная продолжительность	3 года/лет
Язык обучения	английский
Присваиваемая квалификация	B.Sc. (Bachelor of Social Sciences in Marketing and Advertising.)

Плата за обучение	2 950 € за год
Плата за рассмотрение заявления	200 € один раз
Регистрационный взнос	Уточняется You need to choose an individual service package. Please contact the center curator or your agent and consult. You can also familiarize yourself with packages baltic.study/en/packages You become a part of student union and ambassador program automatically after you will get Base or Standard or VIP status. *Do not forget to ask discount

Полученное образование	Гимназия / среднее образование (или выше) Applicants must upload education documents in original language, as well as translations into English. Diplomas and transcripts issued outside EU must be legalized with a legalization stamp or Apostille. Поступив в университет, вам необходимо предоставить оригиналы документов об образовании.

Требования к территории	Заявления из следующих стран НЕ приняты (основываясь на гражданстве): Бангладеш, Ирак, Йемен, Пакистан.

Языковые требования

английский Допустимое подтверждение квалификации: FCE or CAE, IELTS 5.5+ or TOEFL 69+ TOEFL iBT – 72+ TOEFL PBT (paper-based test) – 513+ IELTS – 5.5 – 6.0 TOEIC – 605+ FCE (First Certificate in English) – 160+ CAE (Cambridge Certificate of Advanced English) – 160+ CPE (Cambridge Certificate of Proficiency in English) – 160+ Cambridge English: Business Vantage (BEC Vantage) – 160+ Pearson Test of English Academic (PTE A) – 59+ Cambridge English Linguaskill – 160+ Duolingo – 100+

Другие требования

If you are eligible for studies, within 7 days you will receive a link to online test (for Bachelor students only). After you will take it, we will inform you about the results. Those, who will answer correctly to 60%-100% of the test questions , have to pass the next step – an interview via Skype (you will need camera and microphone on your computer to participate in the interview). You will be informed about necessary procedure.

Обзор

According to the report “The Future of Jobs 2020”, changes in the demand for labor by occupation are predicted. Specialists in digital marketing take the 4th place for the most demanded specialists in the future. In the study program, great emphasis is placed on digital marketing, offering students both special study courses and the opportunity to acquire the necessary skills in practical workshops.

The program is based on a workshop – based learning approach: part of the limited choice study courses are mostly workshops, where students together with industry professionals will work on solving practical tasks and develop skills in developing marketing solutions.

Структура программы

MANDATORY STUDY COURSES

IIntroduction To Studies
Management
Sales Management
Management Information Systems
Business Economics and Planning
Regulatory Framework Of Business
Intellectual Property Rights
Accounting
Statistics
Research Methodology
MicroeconomicsMacroeconomics
Labor, Environmental And Civil Protection
Study paper
Latvian language (for foreign students)

COMPULSORY ELECTIVE STUDY COURSES

Block „Internship”

Internship at Business incubator

Block „Marketing and types of marketing”

Marketing
Workshop “Digital Marketing”
Workshop “Event Marketing”
Workshop “Influencer Marketing”
Workshop “Content Marketing”

Block „Marketing Communication and Psyhology”

The Psychology of Communication
Workshop “Visual Communication”
Workshop “The Art of Speech and Presentation”
Marketing Communication

Block „Modern Marketing Research”

Workshop “Digital Analysis (SEO, SEA)”
Sociology
Consumer Behavior in the Market

Block „Marketing Management”

Marketing Planning
Workshop “Creative ideas”
Branding

Block „Marketing Solutions”

Workshop “Digital un Social Media Marketing DSMM”
Workshop “Multimedia Solutions”

Block “Foreign Languages”

Professional Foreign Language I
Professional Foreign Language II

FINAL EXAM

Bachelor Paper

Карьерные возможности

Where to Work?

Graduates of the EKA University of Applied Sciences (EKA) are able to sustain the highest level of competition in labour markets in Latvia and the European Union. Our graduates successfully take manager positions in the sphere of finance, economics, accounting, solve analytical and management problems.

On completing the EKA study programmes, our students find a job in the sphere of manufacturing, in service and trade sectors, tourism companies, banks, insurance and auditing companies, state and municipal institutions, companies and organizations, joint enterprises, braches of foreign companies etc.

Where to Continue Studies/International Studies:

After graduating from the EKA students are able to continue studies at Master degree programmes in Latvia and other countries. That is possible due to international students exchange projects.

The EKA has concluded ERASMUS cooperation agreements with higher educational institutions in France, Italy, Lithuania, Poland, Macedonia, the Netherlands, Slovenia, Spain, Turkey, Germany, and Hungary. Every year list of the EKA University of Applied Sciences partners is expanded with new partners. Every year students and lecturers participate in exchange programmes.

The EKA University of Applied Sciences is a member of the Baltic University Programme that unites 160 universities in 14 countries of the Baltic Sea region.