Digital Marketing and Social Media
Место обучения | Германия, Berlin |
---|---|
Тип | Бакалавр, полная академическая нагрузка |
Номинальная продолжительность | 3 года/лет |
Присваиваемая квалификация | (BSc (Hons) Digital Marketing and Social Media) |
Плата за обучение | 9 450 € за год |
---|
Полученное образование | Гимназия / среднее образование (или выше) Документы об образовании принимаются на следующих языках: английский / немецкий. Often you can get a suitable transcript from your school. If this is not the case, you will need official translations along with verified copies of the original. |
---|
Языковые требования | английский |
---|
Другие требования | Foundation (International Route) |
---|
Обзор
The rise of social media and digital marketing strategies have allowed many businesses to excel in building an online presence. Learn how to utilise these techniques to develop a brand and drive organic traffic to your company website with the BSc (Hons) Digital Marketing and Social Media, delivered in partnership with University for the Creative Arts (UCA).
You’ll have the option to choose between a three or four-year programme. The four-year international route programme includes a foundation year which will introduce you to the fundamentals of creative business and management whilst preparing you to use the English language in academic work.
Berlin School of Business and Innovation is in partnership with the University for the Creative Arts (UCA). As a result of this partnership, BSBI is able to offer the BSc (Hons) in Digital Marketing and Social Media programme. UCA is an acclaimed creative institution in the UK that ranks highly in all three of the major UK league tables. The university has also been ranked 13th out of all UK universities in the Guardian League Table 2020; and ranked no.7 in the 2021 Guardian League Tables for Business, Management & Marketing.
Структура программы
The modules of this programme are offered and delivered 100% on campus. Students will also have additional access to course and reading materials via the University for the Creative Arts platform.
The learning and teaching will consist of a variety of elements such as lectures, tutorials, workshops, animated/non-animated video, practical work, seminars and trips. The assessment strategy will include individual/group reports and/or presentations, case studies, essays, portfolio development, reflective journals and experiential work based activities.
You will study up to four days per week, in smaller class sizes and more frequent sessions. Teaching takes place Monday to Saturdays, during morning, afternoon, or evening sessions.
Карьерные возможности
Careers within the creative industries require graduates who can respond effectively to the dynamic challenges by devising and implementing new marketing strategies.
The BSc (Hons) Digital Marketing and Social Media programme equips students with skills in marketing and communications, digital marketing analytics, marketing and media planning, social media development as well as knowledge in business analysis necessary for a successful career in the global creative industries.
You will earn a bachelor’s degree with 120 UK credits per year (equivalent to 60 ECTS per year). This helps student mobility in the EU when it comes to transferring credits from one higher education institution to another.
BSBI prides itself on nurturing the talents of future leaders by encompassing the values of enterprise, leadership and success. We encourage diligent and ambitious students who have aspirations of working in digital marketing and social media to apply to the programme.